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Article
Publication date: 12 February 2020

Ruhama Goussinsky

The purpose of this study aims to investigate the independent and combined moderating effects of social sharing and rumination on the relationship between customer aggression and…

Abstract

Purpose

The purpose of this study aims to investigate the independent and combined moderating effects of social sharing and rumination on the relationship between customer aggression and service sabotage.

Design/methodology/approach

Two samples of service providers were recruited: a sample of face-to-face service employees from various organizations (N = 481) and a sample of call center employees (N = 122). Data were collected using self-reported questionnaires and the research hypotheses were tested using hierarchical regression analyses.

Findings

The impact of customer aggression on service sabotage was exacerbated by rumination in Sample 1 and although failing to reach significance (0.08), the same pattern of interaction was observed in Sample 2. The results lend support to the existence of a three-way interaction effect between customer aggression, social sharing and rumination. Specifically, the positive relationship between customer aggression and service sabotage was stronger for employees who reported high levels of both social sharing and rumination compared to employees who reported high levels of social sharing but low levels of rumination.

Practical implications

Implementing stress-management training intended to help service employees avoid using maladaptive coping strategies when confronted with mistreatment can serve to reduce employees’ engagement in retaliatory behaviors directed against customers.

Originality/value

The study’s findings provide one potential explanation for the mixed findings in the literature on social sharing and suggest that sharing of emotions for coping with customer aggression may become a maladaptive strategy for individuals who tend to engage in ruminative thinking whereas it may be a helpful coping choice for individuals who do not.

Details

International Journal of Quality and Service Sciences, vol. 12 no. 1
Type: Research Article
ISSN: 1756-669X

Keywords

Article
Publication date: 16 March 2015

Ruhama Goussinsky

The purpose of this study is to examine whether emotional deviance in response to customer aggression and employees’ feelings of anger is likely to be influenced by perceived job…

1137

Abstract

Purpose

The purpose of this study is to examine whether emotional deviance in response to customer aggression and employees’ feelings of anger is likely to be influenced by perceived job autonomy. To date, studies on emotional labor have focused primarily on emotional regulation strategies. Little is known about the factors that may serve to increase emotional deviance (i.e. situations in which felt and expressed emotions match but are at odds with organizational display rules).

Design/methodology/approach

Three samples of service workers were recruited from northern Israel, and data were collected using self-reported questionnaires. Research hypotheses were tested using hierarchical regression analyses.

Findings

Study 1 revealed that under conditions of frequent exposure to customer aggression, more perceived job autonomy was associated with more frequent instances of emotional deviance. The results of Study 2 and Study 3 demonstrated that the relationship between anger and emotional deviance was stronger for employees reporting high levels of perceived job autonomy.

Practical implications

Given the potentially negative impact of emotional deviance on customer satisfaction, organizations should find a balance between satisfying employees’ desire for control and discretion and ensuring employee compliance with display rules.

Originality/value

This study contributes to the existing literature by pointing out that job autonomy may have a “dark side”, in the sense that it provides employees with a certain level of perceived freedom, which might then be extended to include freedom from rule compliance, especially when negative emotions are experienced.

Details

International Journal of Quality and Service Sciences, vol. 7 no. 1
Type: Research Article
ISSN: 1756-669X

Keywords

Article
Publication date: 20 April 2012

Ruhama Goussinsky

The purpose of this research is to investigate the direct and moderating effect of negative affectivity (NA) (Study 1) and self‐efficacy (Study 2) on the relationship between…

3770

Abstract

Purpose

The purpose of this research is to investigate the direct and moderating effect of negative affectivity (NA) (Study 1) and self‐efficacy (Study 2) on the relationship between customer verbal aggression and three forms of emotion‐focused coping strategies: behavioral disengagement, seeking emotional support, and venting negative emotions.

Design/methodology/approach

Two samples of service workers were recruited from northern Israel in 2007‐2008 (n=178 and n=516), and data were collected using self‐reported questionnaires. Research hypotheses were tested using hierarchical regression analyses.

Findings

The results show that under high levels of exposure to customer aggression, employees with high NA were more likely to use behavioral disengagement than low‐NA individuals, employees with low NA were less likely to vent negative emotions than high‐NA individuals, and employees with high self‐efficacy were less likely to use venting and emotional support than employees with low self‐efficacy. In addition, self‐efficacy was found to reduce the negative impact of customer aggression on emotional exhaustion.

Practical implications

Through appropriate training programs, service organizations can foster their employees' sense of trust in their own ability to cope with customer misbehavior and consequently reduce reliance on dysfunctional coping strategies.

Originality/value

While it has been established that verbal abuse from customers constitutes a common experience for many service workers, little is known about the manner in which workers cope with this particular job stressor and even less about the individual differences that may explain coping behaviors in this context. The present paper begins to bridge this gap and contributes to existing literature by showing that in addition to being predictors of dysfunctional coping strategies, both NA and self‐efficacy may play a moderating role in the relationship between customer aggression and coping behaviors.

Article
Publication date: 18 October 2011

Ruhama Goussinsky

The purpose of this paper is to explore the mediating role of emotional dissonance in the customer aggression‐job‐induced tension relationship and the role of job autonomy in…

1668

Abstract

Purpose

The purpose of this paper is to explore the mediating role of emotional dissonance in the customer aggression‐job‐induced tension relationship and the role of job autonomy in buffering against the negative consequences of emotional dissonance.

Design/methodology/approach

In total, three samples of service workers were recruited from Northern Israel between the years 2007 and 2008 and data were collected with self‐reported questionnaires. Research hypotheses were tested with hierarchical regression analyses.

Findings

The present results show that emotional dissonance is significantly associated with a decreased sense of well‐being, even after controlling for negative disposition. The results also confirm that customer aggression relates to job‐induced tension through its influence on emotional dissonance, and that emotional dissonance is less likely to increase job‐induced tension and emotional exhaustion when the level of job autonomy is high.

Practical implications

The findings suggest that when intense emotional labor is required, helping service providers feel that they have control in their jobs may contribute to a better coping with its aversive effects.

Originality/value

Although it has been established that emotional dissonance plays a crucial role in explaining tension and psychological health‐related problems among service workers, an understanding of the factors at work that may protect employees from its negative consequences, is limited. This paper sheds light on the role of autonomy as a resource for service workers and especially for those whose jobs habitually require interactions with verbally abusive customers.

Details

International Journal of Quality and Service Sciences, vol. 3 no. 3
Type: Research Article
ISSN: 1756-669X

Keywords

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